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Future Plans
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In our continuous efforts to strengthen our market position and increase our market share by leveraging on our strengths, a clear growth strategy has been put in place to drive our continued growth: |
Our strategies include:
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Leverage on our experience, industry knowledge and market reputation to develop more large-scale mass residential and composite property developments |
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Focus on selected cities, with strong urbanization and resettlement potential and with few competitors to strengthen our presence and market share in Henan property market |
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Strengthen the public recognition of our property brand name – “Huilong” |
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Maintain a sufficient project pipeline through acquisition, joint ventures or business alliances |
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To lay the foundation for continued growth, we believe in maintaining a sizeable land bank. With a planned aggregate GFA of more than 840,000 sq.m (about the size of 160 football fields), we expect our projects to last for the next 2 to 3 years.
At the same time, we are currently negotiating for 807,000 sq.m of land use rights in Henan. |
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All of the above, when put together, augur well for our Group as we ride on the rising real estate potential of the Henan province. |
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